Personalized mail makes you twice as happy
Design, compile and commission mailings
Mailings without e-mail – this format is increasingly gaining new life, as it offers almost endless opportunities to attract attention and sympathy. Using a mailing portal, you can unleash your creativity to the full and still retain control over which addressee receives which mailing at what time. In addition to high-quality promotional mailings, the format is also suitable for packaging onboarding packages for employees or welcoming new customers.
Mailings are where good fulfillment really comes into its own. You can assign individual content to practically every conceivable address: from the cover letter and presentation to the type and quantity of enclosed items. You also have the option of forming groups and assigning them uniform mailings. And via a portal, each unit of your company can call up exactly what you assign to it as a means of communication for its own needs.
How does a mailing portal work?
A mailing portal offers companies a powerful, fully integrated solution for personalized print mailings – from campaign planning, data processing and printing to dispatch. emarpo has its own large lettershop, which we connect directly to the marketing portal so that you benefit from efficient in-house production.
The advantages of this solution are significant:
- Mailings can be tailored to specific geographical regions via zip code targeting
- Target groups can be selected with detailed filter options according to criteria such as industry, purchasing behavior or company size; you can target your own customers or open up new markets
- Mailings can be scaled as required
- You can upload your own address data and use it for personalized mailings - CSV or Excel files can be imported directly into the system.
- Data checking, correction and preparation for dispatch take place automatically
- Predefined templates as standardized templates enable faster creation of mailings
- Personalized texts, images, QR codes or vouchers are integrated as dynamic content for an individual approach
- Our own lettershop offers you fast processing, efficient enveloping, bundling, postage optimization, dispatch control and short delivery times while reducing costs at the same time
- Variable print data means that names, purchase history or offer codes are automatically adapted directly during the printing process
- The packaging includes individual inserts or advertising materials on request
- Hybrid mailings combining physical mail with digital interaction (e.g. personalized landing pages or QR codes) are also easy to implement
- Data protection and data security are guaranteed The processing of mailings is GDPR-compliant and personal data is secured by protected processes
- Individual user rights for address management prevent errors and misuse
